The BJP's electoral victory in Gujarat last year has further cemented the grasp of the Hindu right in all aspects of the state's social and political domain. The rise of reactionary politics was itself an outgrowth of different socio-political movements that Gujarat was witness to since the 1970s. It is the absence of any progressive class/caste movement or a new social movement, this paper argues, that has made Gujarat susceptible to experiments with and sustenance of right wing ideologies, especially the politics of the Hindu right.