Upper-caste Domination in India’s Mainstream Media and Its Extension in Digital Media

Empirical data from the last two-and-a-half decades tells stories of upper-caste hegemony and lack of lower-caste representation in Indian media. After the advent of digital media, and especially after the proliferation of social media and content-sharing platforms, Dalit–Bahujan professionals and many amateur journalists started their own websites and video channels, and Dalit–Bahujan intellectuals have their footprints on social media platforms like YouTube, Twitter and Facebook. The rising phenomenon of Dalit–Bahujan media in the digital space and their success or failure in democratising Indian media is examined.