ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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More Is Never Enough

More Is Never Enough Hansavivek EAST INDIA HOTELS has completed the 194-room addition to Oberoi Towers, Bombay. In spite of these additional rooms, there is still scarcity of accommodation in Bombay. The company has decided to undertake a programme for constructing another extension and commercial centre on an adjoining piece of land. It has also acquired very good sites to construct hotel's in Bangalore and Bhubaneswar. Plans are now being finalised. With the addition of more hotels in Delhi and Bombay and against a somewhat stagnant overseas market, the sales and marketing operation' has assumed greater importance. The company has taken a number of steps to reinforce this vital function. The distribution network has been substantially strengthened by establishing new sales and reservation offices/representations in key areas both in India and abroad

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