Uttar Pradesh’s growth and development is increasingly becoming part of the political discourse as the 2017 state elections approach. The Akhilesh Yadav government has showcased its strategies and achievements through public advertisements. Given that all major parties in the fray have been in power in the state at some time or another, this article examines UP’s record of growth and development over the long run, and over specific sub-periods linked to various political regimes. It specifically examines how growth strategies, focused on industrial and infrastructure growth, have evolved since the early 1990s, poor governance has influenced the general development scenario as well as the impact of “social justice” oriented governments on socially inclusive development.